Integrated Marketing Management
Worth knowing: Lectures are free. The certificate is optional and needs a proctored exam that costs ₹1,000.
The course provides a good foundation on the essentials of Marketing Management required in the fiercely competitive Indian Market. It covers : Marketing function; Marketing concept; Relationship with other functions; Relevance; Marketing environment; Markets; Consumer; Buyer behaviour; Market segmentation; Marketing…
Available in: English
Last indexed by LearnPact Foundation on 26 September 2026. Course details, availability and pricing are owned by IISc Bangalore and may have changed since.
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