Strategic Services Marketing
Worth knowing: Lectures are free. The certificate is optional and needs a proctored exam that costs ₹1,000.
Welcome to the exciting world of Services Marketing! This comprehensive course is designed to provide you with a deep understanding of the unique challenges and strategies involved in marketing intangible services. Explore the key concepts, frameworks, and latest trends in services marketing and gain useful insights to develop effective marketing strategies for service-based businesses.
Available in: English
Last indexed by LearnPact Foundation on 25 September 2026. Course details, availability and pricing are owned by IIT Roorkee and may have changed since.
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